DREIDEUTIG / 2020

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PHOTOGRAPHY

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THIS WAS A SHOOT FOR AN ADVERTISING CAMPAIGN I ORCHESTRATED FOR THE BRAND 'DREIDEUTIG.' THIS PHOTOSHOOT FOCUSED ON SHOWCASING THEIR VERSATILE MULTI-FUNCTIONAL VESTS WITH AN EMPHASIS ON AN INDUSTRIAL AESTHETIC. THROUGH METICULOUS PLANNING AND CREATIVE DIRECTION, I AIMED TO ENCAPSULATE THE RUGGED AND UTILITARIAN ESSENCE OF THE VESTS, OFFERING A VISUAL NARRATIVE THAT SPEAKS TO THE BRAND'S INDUSTRIAL IDENTITY. THE IMAGES NOT ONLY HIGHLIGHT THE PRODUCT'S FUNCTIONALITY BUT ALSO EVOKE A SENSE OF MODERNITY AND STYLE.

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